Jenny joins the consumer team in Shanghai as group account director, focusing on luxury, hospitality and lifestyle practices.
She is a senior professional marketer with solid experience across diverse marketing communication functions and various client industries. With over 11 years of experience in both in-house and agency work, she has expertise in strategy planning and integrated business-driven marketing solutions. Currently, Jenny serves clients including Pomellato, Celine, Meliá Hotels International, La- Liga, FCB and more.
Prior to joining WE Red Bridge, Jenny led group rebranding at Marisfrolg Fashion Group as its senior marketing manager. She also has worked at agencies including MSLGROUP, Hill+Knowlton and FleishmanHillard, providing clients with integrated solutions from strategy to market landing., She has driven growth for clients such as Hilton Group, IHG, Anheuser-Busch InBev Group, PUMA, Pandora, Jaeger-LeCoultre and others. She has great communication and management skills as well as a strong sense of ownership.
Jenny is open-minded, quick in thought and very fond of experiencing life by traveling, food and wine tasting, and exploring new areas.
